Retail Entrepreneurship

The new Jim Moran School of Entrepreneurship is the nation’s first stand-alone entrepreneurship school outside of a college of business at a public university offering a Retail Entrepreneurship program.

The major of Retail Entrepreneurship, starting in Fall of 2018, is an undergraduate program which offers a Bachelor of Science degree in Retail Entrepreneurship (RE), which integrates an understanding of merchandising strategy, consumer research and behavior, design principles and product development, buying, store organization including e-commerce, visual merchandising, inventory management and sales —the necessary components in bringing products from concept to consumer. The Retail Entrepreneurship (RE) major prepares students for executive training programs and other entry-level retail merchandising and product development positions within a diverse range of retail and retail-related businesses.

For requirements on applying to the program, curriculum, and academic map, please contact the Academic Mapping Coordinator for the Jim Moran School of Entrepreneurship, Lisha Stafford.


Prerequisite Coursework

Students must complete the following prerequisites required in preparation for the upper division major. All prerequisite courses must be completed with C or higher (a C minus is NOT sufficient). Students are encouraged to contact the department with questions about completing these requirements.

ECO 2013 (Macroeconomics)
ECO 2023 (Microeconomics)
STA 2023 (Business Statistics)
MAC 1105 (College Algebra)
A Leadership Course

Note: State-wide common prerequisites are always under review. For the most current information and for acceptable alternative courses, visit the “Common Prerequisites Manual.” This is available from the “Student Services” section of http://www.flvc.org.


Additional Requirements

Admission Requirements to the Upper-Division Major
Students must complete at least 52 hours of coursework with an adjusted FSU GPA of 2.0 and at least half the hours required in General Education, including freshman English composition and mathematics, or an A.A. degree. Students must also have completed the required prerequisites for the major, each with a grade of C or better (a C minus is NOT sufficient).

Bachelor of Science in Retail, Merchandising & Product Development (59 hours)

  • Students must complete requirements in place at the time they enter the major. As advising is critical to successful program completion, students should consult with a departmental advisor as early as possible.
  • All required coursework listed below, including electives, must be completed with a grade of C or higher (a C minus is NOT sufficient).
  • An internship is required to complete this program. An FSU cumulative GPA of 2.0 is required for graduation.

College Core: (6 hours)
FAD 2230 (3) Family Relationships, and

Select one of the following courses: (3 hours)
CTE 3808 (3) Consumers in a complex Marketplace
CTE 3512 (3) History of Dress
COA 4131 (3) Family Financial Analysis

Required courses: (51 hours)
CTE 1401C (4) Introductory Textile Science, w/Lab
CTE 2800 (3) Textile, Apparel, and Retail Industry Analysis
CTE 3201 (3) Design Elements & Principles
CTE 3431 (3) Product Development
CTE 3763 (3) Product Analysis and Costing
CTE 3806 (3) Merchandising Principles
CTE 3809 (3) Trend Analysis and Forecasting
CTE 3835 (3) Visual Merchandising Strategies
CTE 4443 (4) Quality Assurance for Textiles and Apparel
CTE 4822 (3) Quantitative Merchandising Management
CTE 4829 (3) Global Sourcing
* CTE 4811 (3) Retail Merchandising Planning Strategies
* CTE 4826 (3) Merchandising Buying
* CTE 4866 (3) Executive Perspectives on Retail Management
* CTE 4882 (6) Professional Internship

Other Requirements: (3 hours)
MAR 3023 (3) Principles of Marketing

Computer Skills Competency: CGS 2060 (3) or CGS 2100 (3)

Oral Communication Competency (0-3 hours): Students must demonstrate the ability to orally transmit ideas and information clearly. This requirement may be met through with an approved college-level course.

Minimum Program Requirements Summary:
Total Hrs. Required 120
General Education 36*
Prerequisites 0-6 beyond General Education or major coursework
Major Coursework 59
Minor Coursework 0
Computer Skills 3
Oral Competency 0-3
Electives to bring total hours to 120

*Note: RMPD majors should select ECO 2013, ECO 2023, and one of PSY 2012/SYG 1000/ SYG 2010 to fulfill the Social Science area, and MAC 1105 and STA 2023 to fulfill the requirement for Mathematics.

Students must complete requirements in place at the time they enter the major. As advising is critical to successful program completion, students should consult with a departmental advisor as early as possible.
All required coursework listed below, including electives, must be completed with a grade of C or higher (a C minus is NOT sufficient).
An internship is required to complete this program.


The New Retail Entrepreneurship Internship Program is based on over 35 years of successfully placing interns in real-world work experiences with an amazing list of internship partners that includes over 250 outstanding companies across the nation and around the world.

As a required course in the Retail Entrepreneurship (RE) major, your internship experience will be coordinated by Ms. Roxanne Parker and Mr. Jim McLaughlin. The internship is carefully structured to ensure a meaningful experience and is also faculty-supervised for your protection.

The opportunities are endless to prepare for a successful career – from retail operations to sourcing, to buying and planning, to public relations, media, and product development service and industry organizations. You can pursue opportunities at both the corporate and business field levels.

The RE Internship Program has enjoyed a 100% placement rate over the years – with many interns accepting permanent positions as a result of their internship placement, or with the offer of their internship position.

We would love to talk to you about internship and career opportunities in the exciting world of Retail Entrepreneurship. Contact Ms. Roxanne Parker or Mr. Jim McLaughlin for an internship application.


Employment Information

Salary Information: National Association of Colleges and Employers, Occupational Outlook Handbook

Representative Job Titles: Executive Trainee or entry-level Manager leading to a variety of positions including: Department Manager, Asst. Store Manager, District or Regional Manager, Assistant Buyer, Buyer, Quality Assurance Assistant, Quality Assurance Manager, Product Development Assistant, Product Development Manager, General Merchandise Manager, Divisional Merchandise Manager, Assistant Planner, Planner, Assistant Allocator, Allocator, Vendor Representative, Salesperson, Visual Merchandising Manager, Advertising Manager, Sales Promotion Manager, Distribution Center Manager, Recruiter, Trainer, Human Resource Manager, College Relations Manager, Stylist, Vendor Rep/Showroom Rep, and E-Commerce.

Representative Employers: Department Store Retailers, Mass Merchandisers, Discount Merchandisers, Large and Small Specialty Stores, Electronic Shopping Networks, Fashion Publications, Food Retailers, Fiber and Fabric Manufactures, Entertainment Retailers, U.S. and State Governments, Online Retailers, Distribution Centers.