The Retail Entrepreneurship major prepares students for executive training programs and other entry-level positions in retail merchandising and product development within a diverse range of retail-related businesses. The industry-savvy Retail Entrepreneurship curriculum produces highly marketable graduates able to contribute immediately to the successful management and operations of retail and retail-related companies whether through corporate operations, the product development function, or store operations. The curriculum places a strong emphasis on industry-relevant technology, including product development and merchandising software, and professional experience through a required internship. Courses in the Retail Entrepreneurship curriculum includes emphasis on soft goods and fashion-driven products. Be sure to check out the FSU Retail and Innovation Center, which creates partnerships between retail and retail-related businesses and FSU students and faculty.
Admission to the Jim Moran School of Entrepreneurship is limited-access and requires a submitted application before the posted deadline. Students must complete our admission requirements to be considered for admission to the major.
All retail entrepreneurship majors must complete the following courses with a grade of C minus or better. Community college courses may not be substituted for 3000/4000 level courses. Each student will be required to select one of the following tracks within the major: retail merchandising or product development.
Core Requirements for all Entrepreneurship Majors (15 hours):
ECO 3041 (3) Personal Finance
ENT 1940 (0) Entrepreneurship Internship Prep
ENT 2000 (3) Introduction to Entrepreneurship
ENT 3451 (3) Entrepreneur’s Guide to Accounting
ENT 4122 (3) Go To Market Strategies
ENT 4934 (3) Entrepreneurship Internship
General Core Requirements for all Retail Entrepreneurship Majors (27 hours):
CTE 1401 (3) Introduction to Textile Science
CTE 3055 (3) Computer Applications
CTE 3431 (3) Product Development Process
CTE 3763 (3) Design Principles and Analysis
CTE 3806 (3) Merchandising Principles
CTE 3808 (3) Consumers in the Marketplace
CTE 4822 (3) Quantitative Merchandising Management
ENT 4114 (3) Business Plan Design
Two Jim Moran School Electives (6)
Product Development Track (13 hours):
CTE 3416 (3) Retail Technologies
CTE 4443 (4) Product Evaluation
CTE 4829 (3) Global Sourcing
CTE 4470 (3) Sustainability and Human Rights
CTE 4XXX (3) Senior Capstone
Retail Merchandising Track (15 hours):
CTE 3835 (3) Visual Merchandising
CTE 4605 (3) Supply Chain Management
CTE 4812 (3) Retail Branding
CTE 4826 (3) Retail Buying
ENT 4XXX (3) E-Commerce
Computer Skills Competency: Students must demonstrate proficiency in computer competency skills. This requirement may be met through with a University approved college-level course or by taking CTE 3055 Computer Applications.
Oral Communication Competency: Students must demonstrate the ability to orally transmit ideas and information clearly. This requirement may be met through with a University approved college-level course.
Minimum Program Requirements Summary:
Total Hrs. Required: 120
General Education: 36
Prerequisites: 0-6 beyond General Education or major coursework
Major Coursework: 60-61
Minor Coursework: 0
Computer Skills: 3
Oral Competency: 0-3
Electives to bring total hours to 120
The New Retail Entrepreneurship Internship Program is based on over 35 years of successfully placing interns in real-world work experiences with an amazing list of internship partners that includes over 250 outstanding companies across the nation and around the world.
As a required course in the Retail Entrepreneurship (RE) major, your internship experience will be coordinated by Ms. Roxanne Parker and Mr. Jim McLaughlin. The internship is carefully structured to ensure a meaningful experience and is also faculty-supervised for your protection.
The opportunities are endless to prepare for a successful career – from retail operations to sourcing, to buying and planning, to public relations, media, and product development service and industry organizations. You can pursue opportunities at both the corporate and business field levels.
The RE Internship Program has enjoyed a 100% placement rate over the years – with many interns accepting permanent positions as a result of their internship placement, or with the offer of their internship position.
We would love to talk to you about internship and career opportunities in the exciting world of Retail Entrepreneurship. Contact Ms. Roxanne Parker or Mr. Jim McLaughlin for an internship application.
Mapping is FSU’s academic advising and monitoring system. Academic progress is monitored each fall and spring semester to ensure that students are on course to earn their degree in a timely fashion. Transfer students must meet mapping guidelines to be accepted into their majors. You may view the map for this major here.
- A minimum of 45 hours at the 3000 level or above, at least 30 of which must be taken at this University.
- At least half of the major course semester hours must be completed in residence at this University. After enrolling at this University, all remaining major course requirements must be completed at this University.
- The final 30 hours must be completed in residence at this University.
Salary Information: National Association of Colleges and Employers, Occupational Outlook Handbook
Representative Job Titles: Executive Trainee or entry-level Manager leading to a variety of positions including: Department Manager, Asst. Store Manager, District or Regional Manager, Assistant Buyer, Buyer, Quality Assurance Assistant, Quality Assurance Manager, Product Development Assistant, Product Development Manager, General Merchandise Manager, Divisional Merchandise Manager, Assistant Planner, Planner, Assistant Allocator, Allocator, Vendor Representative, Salesperson, Visual Merchandising Manager, Advertising Manager, Sales Promotion Manager, Distribution Center Manager, Recruiter, Trainer, Human Resource Manager, College Relations Manager, Stylist, Vendor Rep/Showroom Rep, and E-Commerce.
Representative Employers: Department Store Retailers, Mass Merchandisers, Discount Merchandisers, Large and Small Specialty Stores, Electronic Shopping Networks, Fashion Publications, Food Retailers, Fiber and Fabric Manufactures, Entertainment Retailers, U.S. and State Governments, Online Retailers, Distribution Centers.
For more information, contact the Jim Moran School’s advising office by email at firstname.lastname@example.org or by phone at (850) 644-7158.
Advising for Jim Moran School is located on-campus:
Roderick K. Shaw Building (RSB)
644 West Call Street
Tallahassee FL 32306-1115